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For Developers: Sell Your Developments Faster with Million Pound Homes

  • 3 days ago
  • 3 min read

We Help Developers Sell Homes. Faster.

Million Pound Homes is Europe's largest luxury property media brand, with over 250,000 engaged followers across Instagram, TikTok, and YouTube. We partner with developers to generate qualified buyer demand through performance-led digital campaigns and our owned media channels.

Our campaigns have directly influenced over £50 million in property sales. We work with leading developers including Berkeley Group, Mount Anvil, London Square, JLL, and Regal London — delivering high-intent buyers from the UK, Middle East, Africa, and beyond.

What We Do For Developers

We run end-to-end buyer acquisition campaigns tailored to your development. Every campaign is built around your target buyer profile, pricing, and sales timeline.

Performance-Led Digital Campaigns

We build and manage campaigns across Meta and Google, targeting qualified buyers by location, income, interests, and purchase intent. Our campaigns are structured by region — UK, Middle East, and Africa — with creative and messaging tailored to each audience. Every lead is tracked from first click to viewing booked, giving you full visibility on campaign performance and ROI.

Branded Content and Media Distribution

Your development is showcased across our flagship brand Million Pound Homes, reaching a highly engaged audience of property buyers, investors, and high-net-worth individuals. We create UGC-style video content, polished cinematic edits, carousels, and static creatives — all designed to stop the scroll and drive enquiries. Our content has generated over 500 million impressions in the luxury property space.

Qualified Lead Delivery

We do not just generate leads — we qualify them. Every enquiry is captured through our landing pages and WhatsApp integration, then routed to our sales team for initial qualification before being passed to your sales agents. We confirm budget, timeline, purchase intent, and financial readiness. Your team only receives buyers who are genuinely in market.

International Buyer Access

Our audience spans the UK, UAE, Saudi Arabia, Qatar, Nigeria, Ghana, Kenya, South Africa, and Egypt. For developments targeting international buyers, we activate region-specific campaigns with localised messaging, device targeting, and platform optimisation. This is particularly effective for branded residences, investment-led schemes, and developments with strong rental yield stories.

Who We Work With

We work best with developers who have 100+ unit schemes, off-plan or early-stage developments, and a commitment to digital buyer acquisition. Our ideal partners are launching in prime London, greater London, the UK regions, Dubai, or the Caribbean.

Recent and current clients include Berkeley Group, Mount Anvil, London Square, JLL, Regal London, Kebbell, Grid, Consero, Fine and Country, City Docklands, River Park Tower, and Hadley Property Group.

Our Results

Over £50 million in property sales influenced through our campaigns. 250,000+ followers across our owned media brands. 2,000+ verified buyers in our proprietary database. Campaigns delivered across UK, UAE, Africa, Caribbean, and North America. Average cost per qualified lead under £30 for prime London developments.

How It Works

Step one: We learn about your development — pricing, unit mix, target buyers, timeline, and sales objectives. Step two: We build your campaign — creative production, landing page setup, audience targeting, and tracking configuration. This takes 10 to 14 days. Step three: We launch and manage your campaign — daily optimisation, creative rotation, lead qualification, and weekly reporting. Step four: We deliver qualified buyers directly to your sales team, with full tracking from first click to viewing booked.

Flexible Pricing

We offer three tiers of service depending on your budget and objectives. All packages include campaign management, creative production, lead qualification, and weekly reporting. Performance-based models are available for the right developments. Media spend is additional and managed transparently.

Get Started

If you are launching a development and want to reach qualified buyers beyond traditional portals and estate agents, we should talk. Book a call with our founder Kofi to discuss your project and how we can help you sell faster.

Email: hello@millionpound.homes

Or send us a message on Instagram @MillionPoundHomes

 
 
 

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